Music Magazine - Not finished

Photo Shoot

Mission Statement

iVIBE
Mission Statement

MCE's new project iVIBE is a new young woman's music magazine.
With the music genre varying from r&b, hiphop to pop with a hint of rap.

iVIBE is aimed at the attitude and sophistication of the 16-20year old generation. iVIBE's reader are fun and always up for a good time! Huge passion for the hiphop styled music scene.
iVIBE contains all elements that are essential to a female or maybe even males intrest! Fashion, music, celeb gossip and the new artists of today are high on the agenda.

iVIBE is a evened mix of all different music genres. Hiphop, r&b, pop and even slight bit of rap to satisfy the tastes of many young vibers around.

iVIBE's role is to entertain, encourage and fullfill all your music needs!

Reader Profile

 iVIBE 
Female - 95%
Male - 5%
Average Age - 19
Still Studying - 91 %
In full time work - 9%

Into r&b, hiphop and pop
Favourite Radio Station: KISS 101

 20% - Buy CD singles regulary
20% - Buy CD albums regulary
80% - Download on a regular basis
97% - Own a ipod or mp3
80% - Own a Radio
91% - Own a CD player

94% go to clubs regulary, on average 3 nightclub events per month.
77% have been to a KISS 101 music event
85% agree that music is important to them
78% like to keep up-to-date with new artists
50 % are tempted to buy products advertised

Music Fan Profile

 Miss Hiphop
Age 16 -20
Young Teen women, sociable life. In with the new fashion trends, likes to have a dance and a drink. Loves to mingle with the crowds!

- What is she wearing: Diamonds! Tight body fitting dresses, army pants, lots and lots of heels! big, styled hair, glitter, eyecatching fashions, designer makes - Expensive taste!

- Listening to: latest new tunes, they are girls with attitude! sophistication with a touch of cute. Rihanna, ciara, cheryl cole, and Nicki Minaj.
Loves bands like pussycat dolls. Dance vibes with r&B soulful sounds!

Most intrested in the strong physique of  rappers like eminem and 50cent and has a softspot to the soulful love tunes from artists like chris brown and usher.

- Wants to be: Partying with rihanna!  Happy with herself but a high profiled life with a lot of money is what she dreams off.

- Find her: On the dancefloor every weekend busting some dancemoves with friends - cocktails in hand.

Evaluation of Music Questionnaire

I asked 10 females of around the ages 16-18 to fill my questionnaire in, as it is mainly a female based magazine however it may intrest some males, depending on the artist, the magazine would be featuring.   The favourite masthead for the magazine was 'iVIBE' with 8 votes, following VOLUME with 1 vote and Popshot with 1 vote. The slogan which had the most of the votes was 'Too Hot Too Handle' with 6 votes however i don't think this slogan matched the magazine i was creating as it didn't really apply to music, so the slogan i chose was 'Best for music news' as it was second favourite with 2 votes, tieing with 'Tune in and Turn it Up.' For the releasing of my music magazine 10 out of the 10 people would rather it to be released 'monthly' and the other 'weekly'. 8 people would prefer to see a girl band on the front of my magazine, with the other 2 wanting a solo artist, fortunatley a girl band was my main idea so that is what i think i will be using. The favourite colours that were chose to appear on the magazine cover was Pink and White tieing with Black and White, with the colour scheme i think i will decide on the colours to use when i have decided on the main image, so it mixes well. The stories that were chosen to be in the magazine as subsidary images were 'Latest Music Artists' and  'Music Gossip'. The amount that people would be willing to spend on my magazine would be £1.50-£2 which is a suitable amount to spend on a music magazine.

Music Magazine Questionnaire

Music Magazine Questionnaire.

1.) Which gender are you?
- Male
- Female

2.) How old are you?
- 12-14
- 15-17
- 18-20
- 20+

3.) How often would you read music magazines?
- Weekly
- Monthly
- Never

4.) What is your favourite music genre?
- rock
- pop
- hiphop/rap
- r&b
- rave/techno

5.) What sort of artist would you like to see on the front cover of a music magazine?
- a solo artist
- girl band
- boy band
- mixed gender band

6.) Which of the following mastheads do you prefer for a hiphop/pop mag?
- VIBE
- iVIBE
- PumpIt
- VOLUME
- PopShot

7.) Which of the following slogans do you prefer?
- Best For Music News
- Tune in and turn it up!
- Too handle too handle
- Stop & stare
- Hiphop Happenings

8.) What kind of colour scheme do you like best?
- Pink and white
- Pink, White and orange
- Black and purple
- Black and white
- Blue and Red

9.) What would you like to see as a subsidary image?
- Latest music of artists
- Recent gigs/concerts
- Music Reviews
- Music Gossip
- Artist Interviews

10.) How much would you be willing to spend on a music magazine?
- £1.50 or under
- £1.50 - £2
- £2.50 - £3
- £3+